Brand New: Primo
Primo products have been one of the most prominent parts company of the last decade. Currently run in the US by Team Manager Nate Moroshan. Nate oversees both product development, the team and graphic duties.
Famed for the Powerbite crank, now the Hollowbite, this product was the street riders choice of crank, that along with one of the best selling tyre of all time, the Primo Wall. Dirt riders have sworn by the Dirt Monster for years and there are no signs of things slowing down with this particular product now considered a classic.
Primo are distributed in the UK by Seventies and suppoer a UK team consisting of Sebastian Keep, Dan Lacey, Ben Wallace, Mark Love, Loz Taylor and Derek Strickland.

Team rider Dan Lacey with a big old school no-hander at Swalcliffe outdoor park. Photo by H-man.
Here is the latest assortment of products now in stock. Colours galore!
- Primo Balance 7000 Series Rims in Black, Yellow, Anodised Orange, White and Anodised Brown RRP £64.99
- Primo Stand Fork in White, Yellow and Black and the Kamakaze V2 in Matt Black, Matt White and Yellow RRP £109.99
- Primo Stricker Plastic Pedal in Purple or Pink RRP £11.99
- Primo Josh Stricker Grip in Purple or Pink RRP £7.99
- Primo Mix Cassette Rear Hub in White, Anodised Orange, Anodised Brown or Matt Black, LHD or RHD RRP £109.99
- Primo N4 Front Hub in White, Anodised Orange, Anodised Brown or Matt Black RRP £49.99
- Primo Tall Boy Bars in White, Yellow or Matt Black 8.25″ Rise RRP £54.99
- Primo E-brake in White, Anodised Brown, Anodised Orange and Matt Black RRP £29.99
- Primo Aneyerlator Stem in Anodised Brown, White, Anodised Orange and Matt Black RRP £59.99
- Primo Analogue Sprocket in Anodised Red, Blue, Purple and Black RRP £34.99
- Primo Tony Neyer Signature Sprocket in Anodised Brown, Orange, Black and White RRP £44.99
Check out the trailer for the upcoming Primo video, Nice Try.
LINKS: Primo USA, Seventies Distribution
























April 8th, 2009 at 18:20
song please wicked vid
April 11th, 2009 at 10:02
is Nice Try ever coming out??
April 11th, 2009 at 22:13
sick !!!!! nice !!!!!
April 17th, 2009 at 20:23
smooth no hand!
vid looks good
August 19th, 2010 at 05:22
wow…….very nice bike i like that bike???